Your drop-in paid ads team, run by YC founders.
Startups fail one of two ways. The product's bad, or nobody knows about it. You've solved the first. We handle the second.
One channel. A clear answer in 30 days.
The 30-day ads test.
We pick the channel — Meta, LinkedIn, or Google Search, or a mix if it makes sense — and pick the angle, write the ads, build the landing page, and run the campaign. Ad spend is separate and goes directly to the platform.
On day 30, one of three things happens.
Ads don't work for your company.
We tell you what the data shows, hand over the report, and part ways. No retainer pitch.
Ads work, and you want to run them yourself.
We hand over everything — the copy, the audiences, the creative, the lessons — and you take it in-house.
Ads work, and you want us to scale them.
We quote a monthly retainer based on what the test showed. You decide.
No strategy deck. No kickoff call. No six-week onboarding. Week one we ship, week five you know.
Why ads.
· CHANNEL CHOICE ·Cold email is dead. AI flooded every inbox with generated slop, and reply rates fell off a cliff in 2025. SEO is a twelve-month investment and you've been shipping for six. Content works if you already have an audience — you don't, yet.
Your customers are on Meta, LinkedIn, and Google. Scrolling. Searching. If they're going to find out about you, it's because we put you in front of them.
What the other options cost you.
Hiring an ads person.
$120K–180K per year, plus equity. Three months to find them. Three months to ramp. By the time you know if they're good, you've spent half a year of runway on an experiment you could have run in five weeks.
Hiring an agency.
$10K–25K a month, twelve-month contract, a senior pitch and a junior execution. Six months before you have a clear answer on whether ads work for your company.
Running the ads yourself.
Free, in theory. Twenty hours a week of the co-founder's time that isn't going into the product. And if the ads don't work, you'll never know whether it was the ads or it was you.
Not running ads.
Your customers never hear about you. You stay at this revenue until the runway runs out.
The 30-day test. $5,000. A clear answer in five weeks.
All the moves behind one decision.
Every technique we run, every week — tiled flat as a quiet wall. The point isn't to read it. The point is to see how much there is.
30 minutes with Max.
No pitch deck. We'll talk through what you're trying to sell, who you're trying to sell it to, and whether the 30-day test makes sense for you. If it doesn't, we'll say so.
Start the 30-day test.
$5,000. One channel. A clear answer in 30 days.
We'll reply within 48 hours with two questions: which channel, and what you're currently trying to sell. If we think the test won't work for you, we'll tell you before you pay.